The Higher Ed Marketer
The Higher Ed Marketer

Episode · 4 weeks ago

Be Like Disney: Reimagining Campus Visits w/ Dr. Tony Turner


Disney is renowned for creating a magical experience for each and every guest. Institutions who focus on creating a unique VIP experience for individuals and families on campus visits will build a meaningful and lasting connection.

In this episode, we interview Dr. Tony Turner , Vice President of Enrollment and Marketing at Charleston Southern University , about creating a Disney experience for campus guests.

Tony talked with us about:

Treating families like people, not just one more deposit

Qualities of the Disney experience to emulate on campus visits

Building a scorecard for prospective students

Check out these related episodes:

Episode 1 w/ Ethan Braden at Purdue

Episode 2 w/ Jamie Hunt at University of Miami

Episode 22 w/ Phil Cook at Lee

To hear more interviews like this one, subscribe to Higher Ed Marketer on Apple Podcasts , Spotify , or your preferred podcast platform. 

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